Agile-Lean Masterclass with Jeff Gothelf (April 25th)

How To Build Successful Agile Practices

We’re very excited to offer this class as part of Agile-Lean Ireland 2018.

In this hands-on class, Jeff Gothelf, author of Lean UX and Sense & Respond, combines the ideas behind Lean Startup, Agile, Lean UX and modern management to create specific frameworks you can bring back to the office. We will work together as a group to identify what an ideal process looks like, what gets in the way of implementing it and design explicit tactics to overcome these obstacles.It’s also a great opportunity to connect with, share experiences with, and learn from peers–leaders who are in a similar position as you.


This class is for you if you are in any of the following situations:

  • You’re currently working on an agile team, but it feels strangely “waterfall-ish.” You’d like to move to a more continuous and iterative feedback-based process.
  • You want to build your capability to lead the change on your team and at your company.
  • You have product discovery activities and product delivery activities, but they’re not as well-integrated as you’d like.
  • You’re managing multiple product teams and want to get better at coordinating their activities.
  • You’re a senior practitioner or team leader who has run at least one lean experiment, and you’re trying to get better at running experiments.


What you’ll learn:

This course will spend a little time on the basics of organizational agility and move quickly beyond. In this class you’ll learn:

  • How to align efforts to larger strategy and to the needs of your business

  • How to frame work in a way that encourages exploration and innovation

  • How to structure your projects around risk and learning

  • How to ensure that risk and learning are considered in every iteration

  • How to build consistent product discovery practices into your product delivery cadences


Who should attend? 

This workshop is ideal for:

  • Product managers, product owners, or producers

  • User experience practitioners

  • Engineers and testers

  • Scrum masters, agile coaches, and project managers

  • Team leaders, stakeholders, agile coaches and business line owners

  • And anyone else on your team motivated by creating environments where people love coming to work


It won’t be boring

This workshop is fast-paced and collaborative. Jeff will teach with a mixture of slides, videos, storytelling, activities and humor. You’ll get your hands dirty getting a taste of the many practices he teaches.



Lots of free stuff too…

Aside from the day’s instruction and learning, all participants will receive a copy of each of Jeff Gothelf’s books Lean UX, Sense & Respond and Lean vs Agile vs Design Thinking.

Lean UX 2nd Edition



Lean vs Agile vs Design Thinking by Jeff Gothelf



About your workshop facilitator:

Jeff Gothelf, author of Lean UX, Sense & Respond, Lean vs Agile vs Design Thinking.

Jeff Gothelf is an author, speaker and executive coach. He co-founded Neo Innovation in New York City and helped build it into one of the most recognized brands in modern product strategy, development and design. He is the co-author of Sense and Respond (HBR Press), Lean UX (O’Reilly) and Lean vs Agile vs Design Thinking (S&R Press). Recently Jeff co-founded Sense & Respond Press, a publishing house for modern, transformational business books. You can find him at @jboogie on Twitter. 

Read Jeff’s blog here:

See what he has to say on Twitter: @jboogie

When and Where:

April 25th, 2018 at Croke Park, Dublin, as part of Agile-Lean Ireland 2018.






Get your tickets for the Sense & Respond Workshop, taking place on April 25th 2018 in Croke Park, Dublin